The University Record, August 19, 1998

Two key Health System posts filled

From Health System Public Relations

Zelda Geyer-Sylvia has been named executive director of M-CARE and Douglas L. Strong has been appointed associate vice president for finance and strategy at the Health System.

Geyer-Sylvia, who will join the U-M Oct. 5, is vice president of plan administration for the Northeast Division of Kaiser Permanente, a managed care company with more than a half-million members in New York, Massachusetts, Connecticut and Vermont.

"We are delighted to have recruited Ms. Geyer-Silvia," said Gilbert S. Omenn, executive vice president for medical affairs, in announcing the appointments July 23. "She joins us at a time when M-CARE is enjoying rapid growth in membership and high ratings from employers. The managed care industry is facing intense public and political scrutiny, and considerable competition and consolidation in the Michigan marketplace. We are convinced Ms. Geyer-Sylvia will be a terrific leader for M-CARE and an excellent partner with its external and internal constituents during this challenging and exciting era."

Strong, who will oversee the financial management of the hospitals and health centers, the Medical School and M-CARE, is associate dean and chief financial officer for the University of Chicago Biological Sciences Division and Pritzker School of Medicine. He will join the U-M Sept. 1.

"The recruitment of Douglas Strong from the University of Chicago strengthens our efforts to integrate clinical, research, educational and business functions of the whole University of Michigan Health System," Omenn said. "We want each element to be excellent. We want each to benefit the others, programmatically and financially. And we want to have a coherent strategy that capitalizes on all elements of our Health System to improve health care for the people of Michigan."

Geyer-Sylvia holds a bachelor's degree from Middlebury College and a master's in public health from Yale University. She was a senior health planner at Vermont Health Policy Corp. and then joined Community Health Plan, which she served as vice president until it merged with Kaiser Permanente, the largest not-for-profit HMO in the country.

Strong holds a bachelor's degree from Franklin and Marshall College and master's degrees in American history and health care administration from the University of Pennsylvania. Prior to joining the University of Chicago, he held posts at the University of Pennsylvania School of Medicine, St. Louis University School of Medicine and the State University of New York at Stony Brook School of Medicine.