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Updated 10:00 AM October 31, 2007
 

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Michigan Radio's fall drive raises more than $655,000

Michigan Radio, the University's public radio station, brought in more than $655,000 with contributions from more than 5,500 members across southern lower Michigan and northern Ohio during its successful fall membership drive.

The money raised helps pay for programming costs and general operating expenses at the station, with membership support being the single largest source of income.

The 2007 drive raised money through a variety of sources, including:

• More than $540,000 in contributions from listeners who called in a pledge to phone volunteers,

• Nearly $119,000 in on-line contributions, and

• More than $244,000 generated from 2,454 first-time contributors to the station.

The amount raised through Web site contributions at michiganradio.org represents an increase of 20 percent from last fall, and continues a trend the station has seen in recent membership drives, with more listeners contributing online.

"In these times, people have many options for their charitable giving," Director of Broadcasting Steve Schram says. "It's always gratifying to see that our Michigan Radio listeners value our service enough to make a personal investment in supporting their station. We appreciate this outstanding level of participation."

Michigan Radio includes WUOM (91.7 FM/Ann Arbor), WFUM-FM (91.1 FM/Flint) and WVGR (104.1 FM/Grand Rapids). Michigan Radio is a service of Michigan Public Media.

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